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Published on:

28th Dec 2016

EP77: 7 Biggest Traffic Takeaways from 2016

The Perpetual Traffic team shares their 7 biggest traffic takeaways from 2016. From the slew of new products and features that Facebook launched to our favorite episode of the year, this one is packed full of great reminders (and brand new takeaways) to round your year out just right. Thank you so much for joining us on this journey and we look forward to providing more value for you in 2017.

IN THIS EPISODE YOU’LL LEARN:
  • How we can to terms with (and actually ended up loving) the “new” Facebook pixel in 2016.
  • What percentage of DigitalMarketer’s traffic is now coming from mobile (versus 2015) and what this means for your business.
  • Brand new updates on the Facebook messenger platform and how our strategy has evolved since Episode 72.
  • Updates on Facebook products like Facebook live, Instagram advertising, and video ads.
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Episode 72: How DigitalMarketer Generated 500% ROI Using Facebook Messenger Episode 67: The Proven 3-Step Formula to Transform Your Business with Video Ads [Part 1] Episode 68: 3 Elements of High-Converting Video Ads [Part 2] Episode 73: 3 Ways to Use the Facebook Pixel to Create Higher Converting Campaigns Episode 55: 5 New & Very Important Changes to the Facebook Platform Episode 50: How Frank Kern Generates Sales & Goodwill with Facebook Live

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Show Page Notes

Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

Mentioned in this episode:

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About the Podcast

Perpetual Traffic
Helping marketing directors and CMOs master paid traffic and conversions!
Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Lauren Petrullo. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad, a Director of Marketing or CMO managing a team of marketing specialists, or a CEO growing your business on your own, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the traffic strategies developed at Tier 11 with the real-life agency experience of the hosts. Listen to real stories of business owners and marketing executives just like you how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.

About your host

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Kasim Aslam