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Published on:

6th Feb 2018

EP135: How to Follow Facebook Messenger Terms of Service in 2018 [Part 2 of 2]

If you’ve been using Facebook Messenger as a marketing channel, you know that Facebook has been updating their terms of service — and they’re not messing around. Facebook is shutting down people’s pages for violating these new rules, so you need to know what changes you need to make.

In Part 2 of this interview with Dan Gamito from ManyChat, we don’t just talk about how to follow the new rules. We talk about changes you can make to keep your audience more engaged and give yourself more data than ever.

It’s true: Never in the history of digital marketing has being a good marketer been so well rewarded.

IN THIS EPISODE YOU’LL LEARN:

  • Why Facebook killed the “comment YES below” style CTA, and what you should use instead.
  • The 3 different types of promotional messages, and when you’re allowed to send them.
  • What Facebook is doing if you violate their terms of service, and how you can avoid this in the first place.

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

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Mentioned in this episode:

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About the Podcast

Perpetual Traffic
Helping marketing directors and CMOs master paid traffic and conversions!
Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Lauren Petrullo. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad, a Director of Marketing or CMO managing a team of marketing specialists, or a CEO growing your business on your own, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the traffic strategies developed at Tier 11 with the real-life agency experience of the hosts. Listen to real stories of business owners and marketing executives just like you how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.

About your host

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Kasim Aslam