Episode 408

Published on:

15th Jul 2022

A Quick Conversation about Click Farms

Did you know that a percentage of your ad budget is lost to click fraud?

On today's episode, Ralph and Kasim talk about the rise in click farming, how they create problems for PPC advertisers, and what online platforms are doing to take ongoing action against them.

You may already know that entire businesses are built around generating fraudulent engagement and traffic on the internet. What you didn't know is that instead of bots, click farms made a significant upgrade, and now we have actual humans clicking ads and signing up for newsletters. 

Tune in to learn how click farms are wasting your ad budget and what you can do to block fraudulent traffic and keep your website safe from invalid traffic activity.  


  • What are click farms?
  • How can you detect click fraud? 
  • What we know about click fraud and what you can do about them
  • Why eCommerce is immune to click fraud
  • Simple ways to build conditional logic in your online forms
  • How to prevent fraudulent traffic from converting into leads
  • Why do businesses use click farms?
  • How to spot fraudulent traffic on your site


Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!!

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About the Podcast

Perpetual Traffic
Helping marketing directors and CMOs master paid traffic and conversions!
Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Kasim Aslam. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad, a Director of Marketing or CMO managing a team of marketing specialists, or a CEO growing your business on your own, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the traffic strategies developed at Tier 11 with the real-life agency experience of the hosts. Listen to real stories of business owners and marketing executives just like you how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.

About your host

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Kasim Aslam