Episode 573

full
Published on:

5th Mar 2024

5 Reasons Why You Should Be Hiring in South America

Ralph and Kasim take us deep into the transformative power of global talent acquisition. They explore how leveraging international talent not only brings cost efficiencies but also elevates businesses by introducing diverse perspectives and skill sets. From the bustling economies of South America to the tech-savvy regions of Eastern Europe, the duo shares their experiences and strategies for building world-class teams beyond borders. This conversation lights the way for businesses to thrive in a competitive marketplace by gathering the best talent, regardless of geographical boundaries, making a compelling case for the strategic and ethical dimensions of global hiring practices.

Chapters:

  • 00:00:00 - Kickoff: Introductions & Light-hearted Start
  • 00:00:55 - Evolution: From Agency Owner to Global Talent Scout
  • 00:02:31 - Discovering Talent: The Argentine Advantage
  • 00:04:18 - Global Talent: Unlocking Business Growth & Innovation
  • 00:10:58 - Why Latin America? Exploring Regional Opportunities
  • 00:13:05 - Cost-Effectiveness: The Economics of International Hiring
  • 00:14:57 - Excellence in Hiring: Attracting the World’s Best
  • 00:16:41 - Life-Changing Wages: Impact on Global Teams
  • 00:18:30 - Global Hiring: Gaining a Competitive Edge
  • 00:20:20 - Salary Strategy: The Ripple Effect in Emerging Markets
  • 00:23:50 - Communication is Key: Embracing Radical Candor
  • 00:24:34 - Wrap-Up: Final Thoughts & Actionable Insights

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About the Podcast

Perpetual Traffic
Helping marketing directors and CMOs master paid traffic and conversions!
Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Lauren Petrullo. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad, a Director of Marketing or CMO managing a team of marketing specialists, or a CEO growing your business on your own, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the traffic strategies developed at Tier 11 with the real-life agency experience of the hosts. Listen to real stories of business owners and marketing executives just like you how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.

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Kasim Aslam