Episode 334

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Published on:

26th Oct 2021

Episode 334: The Future of Marketing with Ryan Deiss

Marketing, at the end of the day, is the crafting and amplification of a message—and the crafting piece is more important today than it’s ever been.

 

In today’s episode, co-hosts Ralph Burns and Kasim Aslam are joined by the one and only Ryan Deiss, the CEO of Scalable.Co, CEO of DigitalMarketer, and King of the reigning digital marketing community in the galaxy. No one knows marketing like Ryan Deiss. He’s been in the digital marketing game since he was 19—over half of his life—and he’s seen a lot of changes. 

 

Ryan says that the holy grail of marketing and advertising is the ability to craft a message, yell it out to the masses, and have people who didn’t even know they were in the market have their ears perk up. That is the greatest skill that has ever existed and will always work in marketing. From this day forward, the best message wins. Period.

 

Listen in for some marketing and messaging wisdom from the best in the business.

 

IN THIS EPISODE YOU’LL LEARN:

  • How to build your own community and media brand (and why it’s absolutely crucial)
  • How to get your message out in the face of competition, algorithmic shift, & being priced out.
  • Why Ryan Deiss, the CEO of DigitalMarketer, doesn’t market anymore
  • Details about the perfect event for today’s confused/frustrated CEO/entrepreneur

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

 

 

OUR PARTNERS:

 

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About the Podcast

Perpetual Traffic
Helping marketing directors and CMOs master paid traffic and conversions!
Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Lauren Petrullo. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad, a Director of Marketing or CMO managing a team of marketing specialists, or a CEO growing your business on your own, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the traffic strategies developed at Tier 11 with the real-life agency experience of the hosts. Listen to real stories of business owners and marketing executives just like you how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.

About your host

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Kasim Aslam