EP69: How to Structure a High-Converting Facebook Campaign
Have you been wondering about Facebook objectives, ad sets, and split testing?
Listen in as the experts detail the campaign structure, so you can utilize the platform to get the best results for your business.
IN THIS EPISODE YOU’LL LEARN:
- Why you should have multiple ad sets.
- The first thing Molly does when testing a campaign.
- The audience size “sweet spot” (« And when to ignore it).
- How to make your ad’s social proof add up faster while making managing comments on your ad easier.
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
Episode 30: Ad Targeting: A B2B & B2C Case Study
Episode 43: Ryan Deiss Shares 4 Steps to Crafting and Optimizing the Perfect Offer
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