full

full
Published on:

23rd Oct 2018

EP172: How to Make Chatbots Work for Your Business

How can you start using chatbots in your marketing strategy to increase conversions, today?

Nehal Kazim is the CEO of Ad Pros Marketing and an expert in Facebook marketing. He’s figured out how to use ManyChat for Facebook Messenger to increase conversions—and he shares how you can apply these tactics to your business.

Nehal walks us through the 4 steps of a successful Messenger Bot Campaign. He explains the ManyChat growth tools to use for specific products, how to use chat to drive cold traffic, and triggers to use to increase your discovery.

IN THIS EPISODE YOU’LL LEARN:

  • The most undervalued part of Chatbot Campaigns and how to use it to increase sales
  • The 4 steps of a Chatbot Campaign plan and the strategies you can use to convert prospects into customers inside of the chat
  • The comment-to-messenger tactics that Facebook will reward you for, and ones that it will punish you for
  • Why focusing on just 1 sequence within your chat will help launch your campaign

Mentioned in this episode:

AdCritter for Agencies

Next Episode All Episodes Previous Episode

Listen for free

Show artwork for Perpetual Traffic

About the Podcast

Perpetual Traffic
Helping marketing directors and CMOs master paid traffic and conversions!
Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Lauren Petrullo. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad, a Director of Marketing or CMO managing a team of marketing specialists, or a CEO growing your business on your own, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the traffic strategies developed at Tier 11 with the real-life agency experience of the hosts. Listen to real stories of business owners and marketing executives just like you how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.

About your host

Profile picture for Kasim Aslam

Kasim Aslam