EP131: Is Your Facebook Ad Campaign Underperforming? Not Getting Impressions? Do This
Imagine, your Facebook ads are running smoothly. And then, suddenly, without warning, reach and impressions decline and cost per acquisitions starts creeping up. What do you do?
When this happens, the experts use five troubleshooting tactics to turn this around, reduce costs, and improve ROI. Listen to learn why your Facebook ads may not be delivering.
IN THIS EPISODE YOU’LL LEARN:
- Get technical insight to gain an in-depth understanding of how an individual Facebook ad is performing and why it may be failing.
- Why you may want to avoid being promotional in your ads (« And what you should do instead to encourage impressions and audience engagement).
- If your ad begins to “tire,” simply do this to “freshen” and reset it.
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