Episode 444

full
Published on:

18th Nov 2022

How Guesting on Podcasts Got His Products in Walmart with Dustin Riechmann

What type of LinkedIn message gets you a $550,000 purchase order?

On today's episode, Ralph and Kasim continue the discussion on podcast guesting with Dustin Reichman, a serial entrepreneur and digital marketing expert. Dustin shares how a LinkedIn message and a podcast guest appearance led to a $550,000 purchase order and a deal with Walmart. 

Like all other marketing strategies, there is a process and a science behind getting booked on podcasts. However, finding podcasts to guest on and then pitching hosts is just 20% of the job. The other 80% is how you show up and take advantage of those opportunities.

Tune in to learn the 5-step formula for podcast guesting success and how you can use other people's podcasts as a medium to propel your business to new heights.

IN THIS EPISODE, YOU'LL LEARN:

  • How to use podcast guesting to scale your business
  • The 5-step formula for successful podcast guesting
  • Dustin's LinkedIn message that led to a $550,000 purchase order
  • Dos and don'ts of hiring a VA
  • The pitch that gets an 80% response rate
  • Planting seeds for business growth and success
  • How to get your brand "out there"

Links and Resources:

Dustin's LinkedIn

Simplesuccesscoaching.com

Get your podcast pitch playbook HERE

OUR PARTNERS:


Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Mentioned in this episode:

Get Conversion Optimization Superpowers

Put A Creative Team Of Fanatical Split-Testers To Work On Your Site with Conversion Fanatics!

Conversion Fanatics

New Ecommerce Strategies Webinar

Listen for free

Show artwork for Perpetual Traffic

About the Podcast

Perpetual Traffic
Helping marketing directors and CMOs master paid traffic and conversions!
Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Lauren Petrullo. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad, a Director of Marketing or CMO managing a team of marketing specialists, or a CEO growing your business on your own, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the traffic strategies developed at Tier 11 with the real-life agency experience of the hosts. Listen to real stories of business owners and marketing executives just like you how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.

About your host

Profile picture for Kasim Aslam

Kasim Aslam