Episode 667

full
Published on:

31st Jan 2025

DeepSeek Explained: What Marketers Need to Know

AI just dropped a bombshell, and Ralph and Lauren are here to break it down. DeepSeek—China’s mysterious AI powerhouse—just sent shockwaves through the stock market, slashing billions off NVIDIA overnight. But is this a real revolution or just overhyped tech drama? They’re comparing DeepSeek to the AI giants, letting us in on its jaw-dropping cost efficiency, and asking the big question: should marketers panic, pivot, or pop some popcorn and watch the chaos unfold?

Chapters:

  • 00:00:00 – The Rabbit Hole Begins: Perpetual Traffic Awaits
  • 00:00:30 – What on Earth is Deep Seek?
  • 00:01:11 – The Stock Market Earthquake You Didn’t See Coming
  • 00:02:21 – AI Revolution or Catastrophe? The Deep Seek Dilemma
  • 00:05:00 – Battle of the Bots: AI Heavyweights Face Off
  • 00:07:26 – Data Privacy Nightmares: Are You Safe?
  • 00:12:55 – Deep Seek Unleashed: The Future is Here
  • 00:16:44 – The AI Arms Race: Who Will Dominate?
  • 00:20:12 – Where Do We Go from Here? The AI Roadmap

LINKS AND RESOURCES:

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Mentioned in this episode:

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About the Podcast

Perpetual Traffic
Helping marketing directors and CMOs master paid traffic and conversions!
Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Lauren Petrullo. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad, a Director of Marketing or CMO managing a team of marketing specialists, or a CEO growing your business on your own, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the traffic strategies developed at Tier 11 with the real-life agency experience of the hosts. Listen to real stories of business owners and marketing executives just like you how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.

About your host

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Kasim Aslam